Cookie Policy

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping baskets, and provide anonymised tracking data to third party applications like Google Analytics.

As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers. Although, if you use your browser settings to block all cookies you may not be able to access all or parts of our site.

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and allows us to improve it. By continuing to browse the site, you are agreeing to our use of cookies.

Please note that third party providers of external services are likely to also use cookies, which we have no control over. These cookies are likely to be of an analytical or performance nature for targeting purposes.

The following are the 1st party cookies that we use and what they do.

__utma

Purpose: For unique visitors.
Information: __utma is used to track each unique visitor to your website. As soon as someone accesses your website, the __utma cookie will associate a unique Client ID. This means that every time the same person comes back to your website through the same browser, Google Analytics cookies will know it.

__utmb

Purpose: To keep track of each visit.
Information:__utmb is the cookie that keeps track of timeouts and the number of page views your website gets. It also records the start time of each visit. This cookie expires at the end of 30 minutes of inactivity on the site. However, if your visitor goes to a new page, then it will be refreshed and the 30 minutes countdown will start over.

__utmc

Purpose: To manage your sessions.
Information: __utmc has one purpose: keeping track of your website sessions. As soon as a visit ends, and the browser closes, __utmc will record this as one session.

__utmt

Purpose: To throttle request rate.
Information: __utmt indicates the type of request, which is one of: event, transaction, item, or custom variable. If this value is not present in the GIF request, the request is typed as page.

__utmz

Purpose: To have a better visibility.
Information: _utmz is here to give you insights into each traffic source. This means that it tracks where each of your visitors are coming from. You will be able to find all the traffic information of the first or the current visit (if the traffic source was different from the previous visit). For example, you will be able to see the campaign name, and campaign source.

cookie_accepted

Purpose: Stores the user’s consent.
Information:This technical cookie stores the user’s consent to the use of cookies on the site.

The following are the 3rd party cookies that we use and what they do.

_ga

Purpose: To distinguish users.
Information:Google Analytics: Used to distinguish users.

_gat

Purpose: To throttle request rate.
Information: Google Analytics: Used to throttle request rate.

Uid/AddThis

Purpose: For bookmarking.
Information: This is used on a number of our pages to make it easy for visitors to bookmark and share content with other people. Anonymous data is collected (browser type, page views, referring URL, time/date, IP address, device ID) that provides statistics about bookmarking and sharing activity of users, and helps visitors create buzz for sites to increase popularity and ranking.

Crazy Egg

Purpose: To improve visitor experience.
Information: We use the Crazy Egg service to help us improve the visitor experience and performance of our websites. Crazy Egg provides graphical and text analysis of visitor behaviour on a website. It tracks where visitors click and allows us to fine-tune the layout and design of our web pages.

TapAd_DID

Purpose: To determine related devices.
Information: Used to determine which devices are related to each other and related to a user, building a unified cross-device view of the consumer.

IDE

Purpose: For online ads.
Information: Used by Google DoubleClick for re-targing, optimization, reporting, and attribution of online ads.

Uvc

Purpose: To share content.
Information: Measures how often AddThis see a user. AddThis, owned and operated by Clearspring Technologies, uses this information to give end users a way to share content across the social web, and provide publishers with in-depth analytics.

Loc

Purpose: To record locations.
Information: Records user geographic location, on behalf of AddThis which is owned and operated by Clearspring Technologies. AddThis is a content sharing platform which gives end users a way to share content across the social web and provides analytics to publishers.

Fr

Purpose: To deliver advertisements.
Information: Used by Facebook to deliver a series of advertisement products such as retargeting, for collecting anonymized information about the users visiting the website, and for measurement of performance.

GPS

Purpose: To track GPS locations.
Information: A unique identifier given to each mobile device that allows tracking based on GPS location.